Tony Cook

A career salesperson, with over 20 years sales and management experience in the technology and services industries, Tony joined Gazing Performance in 2007.

Having worked at a number of well-known global and blue chip companies he brings with him a strong background in new business sales, major accounts and global account management. A winner of numerous sales awards, Tony achieved status as No.1 Sales Worldwide in his respective field within the IT/Software industry.

As well as being a Master Coach of NLP, Tony is a certified Master Practitioner of NLP (accredited by the ANLP and ABNLP). This combination of a long, successful sales career, and in-depth knowledge and skills in some of the most transformational coaching techniques available in the world today, is the foundation of his passion for driving continuous improvement and success in business performance. Tony’s remit within Gazing is to develop the client base and deliver business performance coaching with sales, sales management and at Executive level.

A keen sportsman, Tony enjoys competing in Triathlons, fitness and strength training and occasionally attempts to swing a golf club when the sun is shining. Tony is a B.Soc.Sc. Graduate of Keele University and is also a Master Practitioner in Hypnotherapy and Time Line Therapy™